Overview

Driving Growth Across Three Strategic Seasons

Moonberg’s airdrop is organised as a three-season programme, with each season managed independently so that participants in earlier phases are not diluted by allocations in later ones.

Season 1 concentrated on community formation within the web3 and DeFi audience on X (formerly Twitter). A SocialFi engagement campaign encouraged early supporters to follow, share and discuss Moonberg content; more than 40,000 verified participants joined, providing a committed core on which subsequent growth could build.

Season 2 widened the funnel by introducing a Telegram Mini-App that let newcomers take part through familiar chat-based steps rather than on-chain transactions. This lowered the entry barrier, brought a fresh wave of users into the ecosystem and increased brand visibility ahead of the product launch.

Season 3 - LIVE 🔥 will coincide with the public debut of the Moonberg trading terminal. Token distribution in this phase will be tied to verified trading volume. Alongside the volume campaign, Moonberg will run a “stimmy” initiative: a defined token allocation will be offered to a curated list of influential X accounts with recognised reach and market impact. Within the first 24H of this outreach Moonberg rose to the #1 position on Kaito’s mind-share ranking, sharply increasing visibility across crypto-Twitter.

After the initial hype generated by the stimmy campaign, the programme’s focus will shift exclusively to volume metrics and platform activity right up to the token-generation event (TGE). By treating each season as a discrete allocation, the airdrop maintains fairness for early supporters while progressively moving incentives from social engagement to substantive platform contribution. The final season’s dual emphasis on active trading and high-profile amplification ensures that token distribution directly supports the terminal’s rollout while maximising market attention at launch.